As the integration of economies of ASEAN’s 10 member nations approaches in 2015, local companies are urged to enhance competitiveness by employing information and communications technology (ICT) solutions.
During a forum of PLDT SME Nation’s Future Talks entitled, “Ready for 2015: Future-Proofing SMEs for the ASEAN Economic Community”, Eric Alberto, PLDT executive vice president said that by embracing ICT solutions, SMEs will be better prepared to face the ASEAN integration.
“ICT solutions will enable them to harness technology, expand their businesses and introduce more innovative products and services to the market as they are provided with platforms that can help them transition into the regional and global landscapes.”
“Also, ICT integration will help them keep pace with the increasingly complex and demanding ASEAN economy through collaborations with the region’s strongest players. Lastly, it can potentially open doors for interconnected businesses to penetrate the supply chains of foreign enterprises,” Alberto said.
Alberto said Philippine SMEs who have flourished with traditional business models and manual systems should adopt ICT to keep pace with the changing times, as there is a stronger call for them to prepare for the ASEAN integration.
“Business leaders in the country need to understand the enabling impact of ICT not only in empowering them to introduce their products and services throughout the region, but also on how collaboration within their respective industries can contribute to the nation’s standing in the ASEAN Economic Community,” Alberto pointed out.
ASEAN member nations are Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Vietnam.